09 October, 2013

NAS INVESTS IN SMARTPHONE JOB-SEARCH APP

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Via LA Times

After a six-figure investment in the lifestyle publication “Mass Appeal,” the rapper has put money into a San Francisco company called Proven, which makes apps to help people apply to online job postings through their smartphones. Nas, who rose to fame with his smash 1994 album “Illmatic,” participated in the company’s $1-million seed funding round that was led by Andreessen Horowitz and closed this summer. “Jobs are a concern for the nation, and Proven is all about that, so I’m all about Proven,” Nas said in an interview. Nas was introduced to Proven through Menlo Park investment firm Andreessen Horowitz, which has invested $15 million in the Web company Rap Genius. The rapper is joining Proven as an advisor and will help promote its services.